Savanna Uganda Challenges Telecom Status Quo with Unlimited Mobile-Fibre Bundle
Savanna Fibre Limited Uganda Chief Executive Officer (CEO) Mr Alex Wanyoike.
Savanna Uganda has entered the mobile telecommunications market with an integrated fibre-and-mobile offering that could disrupt Uganda’s traditional telecom business model, intensifying competition through bundled unlimited connectivity for homes and businesses.
Uganda’s telecommunications market could be on the cusp of a new competitive battle after Savanna Uganda announced its entry into mobile telecommunications, betting that bundling unlimited mobile services with home and business fibre broadband can disrupt the country’s traditional telecom model.
The company, which has established itself as one of Uganda’s leading fibre broadband providers, is moving beyond fixed internet into mobile voice and data services, becoming one of the country’s newest mobile network operators (MNO) and signalling an ambitious shift from a niche internet provider to a fully integrated telecom company.
The strategy introduces a business model that has remained relatively uncommon in Uganda’s market. Rather than treating fixed broadband and mobile services as separate products, Savanna plans to combine them under a single customer account, allowing subscribers to add unlimited voice and mobile data SIM cards to existing fibre internet packages for an incremental fee.
The move represents more than a product launch. It is an attempt to reshape how Ugandans purchase connectivity by encouraging households and businesses to view broadband and mobile communications as one integrated service.
For years, Uganda’s telecommunications sector has largely been dominated by operators competing primarily on prepaid mobile voice and data bundles, while fixed broadband has remained a separate market serving a smaller customer base. Savanna is wagering that convergence—the integration of fixed and mobile connectivity—will become the next frontier of competition.
Chief Executive Officer Alex Wanyoike described the launch as a defining moment for both the company and Uganda’s digital economy.
“Today marks a transformative moment for Savanna Fibre Uganda and for the people and businesses we serve. We are proud to extend our robust fibre-driven customer model into mobile, delivering truly unlimited voice and data at an affordable incremental price,” Wanyoike said.

Mobile SIM Card agents and customers during the launch.
He added that integrating mobile SIM cards with home and office fibre subscriptions would create a seamless and scalable connectivity experience while accelerating Uganda’s digital adoption.
The company will initially roll out the service across Kampala and the Greater Kampala metropolitan area before expanding into other regions of the country.
Beyond Uganda, Savanna has already signalled regional ambitions, identifying South Africa among the markets where it hopes to replicate its integrated telecommunications model.
The expansion comes at a time when demand for always-on connectivity continues to grow, fuelled by remote work, online education, digital financial services, cloud computing and streaming entertainment. Businesses are also increasingly seeking reliable, high-capacity internet connections that can seamlessly extend beyond office premises through mobile access.
Industry analysts say the convergence of fibre and mobile services has become a defining trend in mature telecommunications markets, where operators seek to increase customer loyalty by offering bundled services while reducing subscriber churn. If successful, Savanna’s model could place pressure on established operators to rethink pricing structures and product offerings.
The launch also reflects broader changes in Uganda’s digital economy, where consumers are demanding greater simplicity, predictable billing and higher-value connectivity rather than fragmented subscriptions across multiple providers.
By leveraging its existing fibre infrastructure, Savanna enters the mobile market with an established customer base that could provide a foundation for growth without having to build demand from scratch.
The company believes combining unlimited mobile services with its fibre network will strengthen its competitive position while expanding digital inclusion for households, entrepreneurs and businesses.
Whether the strategy fundamentally reshapes Uganda’s telecom landscape remains to be seen. However, Savanna’s entry introduces a fresh competitive dynamic into a market where innovation has increasingly shifted from network expansion to service integration and customer experience.
If the model gains traction, Uganda’s telecom industry may be entering a new phase where the battle is no longer simply about who offers the cheapest data bundle, but who delivers the most complete digital ecosystem.


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