Stanbic Bank celebrates customer week with new LOVE campaignKaramagi said Stanbic will hold several activities throughout the month of October including customer recognition, community outreach, customer experience and knowledge sharing.
Stanbic Bank Uganda is joining the rest of the world to celebrate the International Customer Service week through in a new campaign dubbed ‘L.O.V.E.’
It is premised on the first letters of the word ‘love’ that is, Let’s team up (to work towards our better future); Open our minds (to greater possibilities); Value and share knowledge (on opportunities) and Empathize (with our customers). The week’s celebrations started on Monday and will run through to Friday, October 8.
Sonia Karamagi, Customer Experience Manager at Stanbic Bank said love is a good thing and that they are not changing the sense of the word. “What we are changing is how the bank applies ‘love’ to our customers, both external and internal. What better time to do this than during this customer service month.”
The International Customer Service Week offers brands an opportunity to outdo themselves in giving their customers a special treat in appreciation for their loyalty. As part of the campaign, the bank will hold several activities throughout the month of October including customer recognition, community outreach, customer experience and knowledge sharing.
“This month we will support several communities across the country through our employee community initiatives as well as provide support towards maternal health in partnership with Kawempe National Referral Hospital. Stanbic Bank will also run a walkathon activity that will encourage individuals to contribute to the cause while getting physically fit in the process. The campaign targets customers, employees and the wider community by highlighting a great customer service experience; not just this week or month, but moving forward,” Karamagi said.
She said this is a new culture the bank is nurturing and hopes to see customers feeling it whenever they interact with different Stanbic services. Karamagi said throughout the L.O.V.E campaign, they will encourage customers to participate by sharing their experiences with the bank to push the service provision to greater heights.