September 22, 2018

Kwese iflix, MTN partnership to shake Uganda pay-tv market

KweseiflixJune13, 2018 –Kwese Sports TV and MTN Uganda are set to rock Uganda’s pay-tv industry after the launch of a premium digital entertainment platform – Kwese Iflix – on the Ugandan market.


Coming just hours to the start of the 2018 World Cup in Russia, the platform that offers international and local content sets the stage for the first real challenge to Multichoice’s hegemony in Uganda. With a vast trove of programming across multiple genres, the tie-up with MTN will make the product available on handheld devices at special designated data bundles.


“Designed for the digital generation, the Ugandan consumer now has unlimited access to all their favourite sports and shows in a way that suits their lifestyle,” said Kwese iflix chief executive Mayur Patel.


The service that will run on MTN’s 3G and 4G data networks will start at rates as low as UGX1600 for two hours of unlimited consumption, says MTN Chief Marketing Officer Olivier Prentout.


The service will also feature free to air content including local channels such as Bukedde TV and NTV that will continue to be available to subscribers even after their Pass has ran out. Passes will also be available in packages valid from a single day to 3, 7 and 30 days.

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